Beauty GEO · For brands

GEO for beauty brands: be the product AI recommends

When a shopper asks ChatGPT for "the best fragrance-free moisturiser for eczema-prone skin", the answer names a handful of products. BeautyGEO helps skincare, makeup, haircare, body-care and fragrance brands become one of them — with claims-safe product facts, ingredient-level answer pages, consistent retailer listings and monthly re-tests of the prompts your customers actually ask.

ChatGPTIllustrative answer layout · not a real result

Best fragrance-free moisturiser for eczema-prone skin?

  1. 1Brand A · ceramide cream
  2. 2Your brandyou
  3. 3Brand C · colloidal oat
  4. 4Brand D · balm

What your customers ask AI — examples

Skincare

  • Best fragrance-free moisturiser for eczema-prone skin?
  • Niacinamide serum for oily, acne-prone skin — which ones work?
  • Korean sunscreen for oily skin with no white cast

Makeup

  • Long-wearing foundation for deep skin tones
  • Clean mascara that doesn't smudge on oily lids

Haircare

  • Sulfate-free shampoo for colour-treated curly hair
  • Best scalp serum for thinning hair — what's the evidence?

Fragrance

  • Long-lasting vanilla perfume under $100
  • Niche fragrance houses similar to [brand]

Trade side

  • Which K-beauty brands are looking for US distributors?
  • Fast-growing indie skincare brands to stock in a UK pharmacy

What AI needs before it recommends a beauty product

Exact product identity

Names, sizes and variants must match across the web or answers mix products up. We: one canonical product record; Product schema with brand, GTIN and offers.

Ingredients in text

Shoppers and AI ask by ingredient and concentration. We: full INCI and key actives as HTML text on every product page.

Fit

"For whom" decides the recommendation. We: skin type, tone, hair type and concern stated plainly — only where true.

Claims with evidence

Drug-like or unsupported claims are a legal and trust risk. We: claims review; test type, sample size and dates stated where you have them.

Where to buy and price

Answers increasingly include where to buy. We: retailer and marketplace listings aligned with the brand site; product feeds where available.

Independent confirmation

AI cross-checks editorial, expert and community sources. We: earned coverage and expert commentary; honest community participation — never paid fake reviews.

View the data table
What the AI needsWhy it mattersWhat we do
Exact product identityNames, sizes and variants must match across the web or answers mix products upOne canonical product record; Product schema with brand, GTIN and offers
Ingredients in textShoppers and AI ask by ingredient and concentrationFull INCI and key actives as HTML text on every product page
Fit"For whom" decides the recommendationSkin type, tone, hair type and concern stated plainly — only where true
Claims with evidenceDrug-like or unsupported claims are a legal and trust riskClaims review; test type, sample size and dates stated where you have them
Where to buy and priceAnswers increasingly include where to buyRetailer and marketplace listings aligned with the brand site; product feeds where available
Independent confirmationAI cross-checks editorial, expert and community sourcesEarned coverage and expert commentary; honest community participation — never paid fake reviews

How a brand programme runs

  1. 01

    Baseline

    30 fixed prompts — consumer and trade — on six engines, with raw answers and the products named instead of yours.

  2. 02

    Product facts

    One canonical record per product: name, variants, size, INCI, key actives, fit, price, where to buy.

  3. 03

    Claims review

    Every claim checked for evidence and market rules before publication.

  4. 04

    Answer pages

    Ingredient, concern and comparison pages written answer-first.

  1. 05

    Shelf consistency

    Retailer, marketplace and product-feed data aligned with your site.

  2. 06

    Independent trail

    Editorial, expert and community sources — earned and verifiable.

  3. 07

    Re-test

    The same prompts every month, with the answers, not just a score.

Three brand programmes — matching our supplier tiers

Start with a free AI snapshot (3–5 prompts, four engines, unedited answers in 3 business days). Then:

01 · Diagnose

Brand AI Visibility Audit

$499
one-off · credited in full to any brand programme within 60 days
  • 30 fixed consumer and trade prompts for your category
  • Six engines: ChatGPT, Perplexity, Gemini, Claude, Copilot, Grok
  • Raw answers with dated screenshots — the products named instead of yours
Start with the free snapshot
MOST BRANDS START HERE
02 · Grow

Brand GEO

$1,500
per month · 3-month minimum
  • 50 fixed consumer and trade prompts, re-tested monthly on six AI engines, with raw answers
  • Up to 20 hero products: one canonical product record, Product schema, full INCI and key actives as text
  • Claims review of all AI-facing copy against US, EU and UK rules (not legal advice)
Request a brand proposal
03 · Lead

Brand GEO + Digital PR

$3,000
per month · 3-month minimum · for competitive categories
  • Everything in Brand GEO, for up to 50 products
  • Digital PR: 2 data-led stories a month pitched to beauty, consumer and trade media, plus expert commentary for your founder or formulator
  • Third-party source map: the editorial, expert and retailer pages AI cites in your category, and a plan to earn a place on them
Talk to us

Brands with more than 50 products or more than three markets are quoted per scope. Full pricing, side by side with supplier tiers →

Brands and suppliers — one industry, both sides

Illustrative still life of unbranded skincare, makeup and fragrance productsIllustrative

Most GEO agencies work across every industry. BeautyGEO works only in beauty, for brands and for the factories, packaging and ingredient companies that make their products. That is why our pages get ingredients, claims and production details right — the details AI assistants quote.

What is Beauty GEO? →
GEO for beauty suppliers →
How to get your beauty brand recommended by ChatGPT →

Frequently asked questions

Do you work with DTC and indie beauty brands?
Yes — and with established brands entering new markets, K-beauty and C-beauty brands going global, professional and dermatologist-led brands, and private-label brands preparing a launch.
Do you do influencer marketing or buy reviews?
No. We do not buy mentions, write fake reviews or pay for undisclosed placements. Independent confirmation has to be earned; we help you earn it and make it easy to verify.
Can you get our products into ChatGPT shopping?
OpenAI invites merchants to apply to share product data with ChatGPT shopping; as of October 2026 applicants join a waitlist. We prepare clean product data and pages so you are ready, but inclusion is OpenAI's decision and is not guaranteed.
Will you write claims for us?
We write and review content to be claims-safe and flag anything that could read as a drug claim in the US or fail the EU/UK common criteria. Final approval — and legal review where needed — stays with you. We do not give legal advice.
We also make our own products. Do you understand manufacturing?
Yes. BeautyGEO also works with the supply side — OEM/ODM factories, packaging and ingredient suppliers — so we write about formulas, ingredients and production in the language both shoppers and the trade use.
How soon will we see results?
Technical and product-data fixes are usually picked up within days to weeks. A measurable change in how often your products are named typically takes two to six months, depending on how crowded your category is.
Free AI Visibility Snapshot · 3 Business Days

When people ask AI what to buy, be the beauty name it recommends.

Tell us what you sell, make or supply. We test frontier AI engines with real shopper and buyer prompts and send you the raw, unedited answers within 3 business days.

  • 4 Frontier AI Platforms Tested3–5 representative buyer prompts tested on ChatGPT, Perplexity, Claude, and Gemini.
  • 100% Unedited Raw CitationsReceive actual unedited AI response text and see which competitors are currently recommended.
  • Commercial Privacy & Data ProtectionClient confidentiality strictly protected. Mutual NDA available upon enterprise request prior to data exchange.
3 Business Days Mutual NDA on Request alex@beautygeo.com
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Request Free AI Sourcing Visibility Snapshot

Benchmark your brand, factory or supply business across ChatGPT, Perplexity, Claude & Gemini. Unedited answers within 3 business days.

Prefer direct email? alex@beautygeo.com
3 Business Days 1-day scope lock · 3-day delivery
Mutual NDA on Request Available prior to data exchange
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